The WWE has released financial results for the third quarter, these are the most relevant:
- Revenues in the third quarter were $ 104.2 million, while last year were $ 108.4 million. Due primarily to lower revenues from outside North America.
- Operating profit (revenues less expenditures) was $ 5 million, while last year was 15.9 million.
- Earnings per share amounted to € 0.05 per share, while last year was € 0.14 per share
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- PPV revenues were $ 16.3 million, while last year was $ 15.8 million. This increase is primarily due to higher sales of Summerslam, a 21% increase.
- PPV sales in the third quarter:
WWE Money In The Bank:
2011: 195,000
2012: 188,000
WWE SummerSlam:
2011: 296,000
2012: 358,000
WWE Night Of Champions:
2011: 161,000
2012: 189,000
- Home Video sales fell 23% from the $ 8.3 million in 2011 to $ 6.3 million in 2012.
- License revenue decreased by 21% compared to 2011, up from $ 9 million to 7.1 million. Mainly because in 2011 they had a video game on the market "WWE All Stars".
- Revenues from magazine sales have dropped from 1.9 million to 1.6 million.
- Revenues from digital media increased by 9%, from 6.9 million to 7.5 million.
- WWE.com revenues have increased from 3.7 million to 4.8 million, this is explained by the videos that are broadcast on Youtube.
- WWEshop.com revenues decreased $ 500,000, from 3.2 million to 2.7 million. It has seen a drop in orders of 21%, while spending per purchase has increased by 2%.
- Comparison of PPV revenue in the third quarter:
2007: 18.8 million
2008: 16.4 million
2009: 14.5 million
2010: 13.6 million
2011: 15.8 million
2012: 16.3 million
Source: UNREALMAT
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